This terrific photo is part of a collection of square photos I just had to have. The collection was a bit pricey, at $25 for the whole packet, but it included around 27 photos, so worth it. The photos measure 4×4 with a 3/4″ matte around the 3×3 photo. This particular matte features embossed stars surrounded by a floral vine. There’s a large variety among the photos, but I particularly love this one. Not only is there a large sign for laxatives – who knew we were so constipated in the past! – but also Peruna tonic and Cascara. This reminds me of a really funny song my grandmother used to sing to us kids, so the photo probably dates to the late teens or 1920s.
As I was walking down the street, a billboard caught my eye
The advertisements written there could make you laugh or cry
The wind and rain had come that night and washed the paint away
And what was left of all those signs just made that billboard say
Just smoke a Coca Cola, drink katchup cigarettes,
see Lillian Russel wrestle with a box of Cascarettes*
Pork and beans will dine tonight and have a finish fight,
come and see the lecture on Sapolio** tonight!
Bay rum is good for horses, none better on the town,
Peruna*** cures the measles if you pay five dollars down,
Teeth extracted without pain for cost of half a dime,
overcoats are selling now that are slightly out of time.
*Cascarettes = laxatives
**Sapolio = rough soap to wash the sink
***Peruna = all purpose tonic/medicine
This is a proud Sepia Saturday submission. Please click through and take a look at other sepia goodness from around the world.